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If you are in the job search market, you have inevitably heard about creating your 30 second elevator pitch for networking purposes.  But how far has that that pitch gotten you?  As a recap, the old elevator pitch is a quick highlight of your work experiences and key successes (aka: abridged resume).

But, what if you have decided to shift your career focus a bit or even — “gasp” — change your career to truly align with your dreams?  Where can you pull the data for that pitch if you don’t have direct work experience? Yes, you absolutely have several transferable skills, but will those get the attention of the person listening to your pitch?  

Here is a way for them to really hear you–put the passion behind your message and start speaking to your natural talents in your personal brand. With the competition seeming even greater for the career changers, ignite the passion within your personal message and unlock the secret to differentiating you from all the rest.

It will not only get you in the door for an interview, but you will be “the competition”.   And you will make the jobs of any recruiter and hiring team a cinch, since often their final decision factor between the last two candidates is typically made on “fit” and personality.  Since you will lead the interview with your personal brand, which has a component of why you are really there along with your vision, they will be able to see how you are the perfect person for the role.  Now, let’s get started with creating your personal “passionate” brand.  Get your free consultation with Wendy.

Wendy is a current career and life coach at Feroce and former HR professional. Read more about her.

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